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Welcome to LaPiana Insurance


what we do

Protecting Futures

We have years of insurance experience helping clients prepare for the unknown. Ask us about:

  • Auto
  • Home
  • Business
  • Specialty

We can access many different insurance products so you can get the right one for you.

Assessing Need

Many financial experts will tell you some unforeseen events and a lack of the right kind of insurance can spell trouble quickly. Call us today, and we'll analyze your insurance needs and get you covered quickly at the right price.

Building Relationships

Everyone has different insurance needs. Call us today for a personalized business or individual assessment and find out how we can help protect your hard-earned assets.

Our Partners


Auto Insurance

Homeowners Insurance

General Liability

Motorcycle Insurance

Boat Insurance

Rental Property Insurance

Commercial Auto Insurance

Commercial Insurance

Antique Auto Insurance



About us


Locally-owned and operated, LaPIANA INSURANCE is an independent insurance agency serving customers throughout WNY and the State of New York for Auto Insurance, Homeowners Insurance, and Business Insurance. 

Located in Williamsville, NY. Anthony LaPiana founded LaPiana Insurance in 2013. He is a graduate of the State University of New York College at Buffalo where he received his Bachelor of Science in Business Administration. When Anthony is not in the office he enjoys cycling, camping and spending time with his family.

Our agents are focused on providing our clients with direct, prompt and comprehensive service that they deserve.  In addition to helping families and businesses identify the right products to suit their situations, we also take several proactive steps to help make the whole insurance process efficient and stress-free. We conduct a regular review of each client's portfolio to ensure adequate coverage is in place.  We identify areas for improvements or cutbacks and then make suggestions to cost-efficiently address each situation. 

​We hope you never have to file a claim. But if you do, we help you through the process – every step of the way.

Because LaPiana Insurance works directly with more than 20 different insurance companies, we can help resolve any issues or concerns that may arise with your carrier down the road.

Contact the LaPiana Insurance agency today for all of your Personal, Commercial and Specialty insurance needs!


Check out our segment on WNY Living Channel 2 hosted by Janet Snyder!

We Believe


To give our customers the best possible customer service of any agency in our area. To continually work toward having open, competitive markets for our customers. To be on top of the automated trends and to foster a commitment to technology. To see the individual growth, both personally and professionally, of all employees by offering educational opportunities as well as opportunities for advancement.

Contact Us

Get a Quote

Contact Us for a Free Assessment

LaPiana Insurance Services, LLC

300 International Drive, Ste 100 Williamsville, New York 14221

(716) 791-7475